Article Marketing Is Still Alive And Kicking

By Cori Morrisette


Some people do not arrive to the internet to build a business because they necessarily want to. They arrive because the job market is pitiful these days and the internet is one of the only places still offering opportunities. Find out how you can use article marketing tactics to propel your business to the next level.

Improve your site's search ranking by including more internal links. When you add new content to the page, link back to previous content. For instance, if you have a blog about recipes and are posting an Italian pasta dish, link back to a previous recipe you wrote about lasagna. When you do this, you automatically boost internal traffic within your site, which can raise your ranking.

If you write multiple articles on one topic, make sure you're cross referencing them! Not only will readers read the one article, but chances are they'll check out the others ones you've written on the topic if they're right in front of them. This will increase the ad revenue you get from one person.

Create an account on an article directory website. Article directories should never charge for a sign-up. If they do, it is not a reputable company, and you should not use it. Only using the sites that are free is an intelligent and efficient way to be noticed. Sites that charge generally don't get as much attention. Using the proper writing techniques, can be important for article marketing. The right style can attract readers, while styles that are too boring or otherwise undesirable can turn off readers and make them move on. One needs to think carefully about the writing technique they use in their article.

If your article is already included on your own website, do not submit it to article directories. Many search engines have rules about duplicate content, and you do not want to have your article removed because you put it in multiple places. Instead, rewrite the article (a content 'spinning' software program can be really helpful) and submit the rewritten article to the directories.

Make certain you submit a large number of articles. When posting on blog networks, craft your submissions in a consistent fashion. If you desire to promote one keyword, you should submit a lot of articles that contain it. For competitive keywords, a minimum of five articles must be submitted to the directories, and the public blog networks must receive ten if you intend to see good results. Next, it is necessary for you to post 50 times on private blog networks to obtain a decent ranking.

The title that you choose should generate interest, and is really important for traffic. If the title doesn't speak volumes about the content or is uninteresting in any way, the reader will be turned off. Make sure it's reader friendly and represents your article appropriately. Let readers know what to expect when they read the full article.

Putting together a winning article is not difficult if you follow a few simple steps. Article marketing can be highly effective when it reaches the right people. Be sure to consider beforehand, where to place the article and when. These points can make all the difference to its success.




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