The Best Way Of Handling A Motivational Keynote Speaker

By Christine Price


Presentation by the invited guest forms the climax of any symposium. The presentation by the motivational keynote speaker should therefore be memorable as it summarizes discussions or introduces the theme to the audience. The impact of a conference on the participants will largely depend on the choice of guest. How do you ensure that your guest adds a spark to your conference and the expectations of the gathering are realized?

Every conference has a unique theme and set up. The audience has particular expectations based on composition and purpose of congregating. As such, you should identify a guest who can deliver to these expectations. Such a person must command authority and be regarded in high esteem by the participants. This is the only way his or her speech will have an impact on participants.

The guest is part and parcel of the proceedings other than an appendix. He needs to be briefed on the events to facilitate appropriate preparation. Briefing ensures that he prepares content that is relevant to the audience and the theme. It is also necessary to make the guest understand the situation in which the participants are. The content to be prepared will be based on their situation and thus be relevant to the occasion.

Most speakers will have attended numerous gatherings and made fabulous speeches elsewhere. They are known for having a unique approach to conferences in terms of content and delivery style. They also have materials like books, videos, pamphlets, etc. While all these exists, there is need to customize the message such that it suits the occasion and audience. Avoid guests who use conferences to drive own agenda and in the process compromise your message.

Close engagement is important for motivation purposes. Speakers should be ready to mingle with participants in order to understand their needs. Since each participant has a personal struggle that needs attention, close interactions will assist speakers to easily identify with the challenges of individual members of a group. Close encounters shape the speech by guests such that it reflects personal encounters. The engagements will be more meaningful and relevant.

Conferences are not about guests. They are about the lives and needs of participants. A speaker should therefore avoid popping in and out of a conference. Engage the participants before delivering the speech. Listen to their deliberations and concerns. Share personal stories as well to leave a lasting impression in the lives of participants. Your guest must display passion in the life of participants and the organization in general.

Several factors will determine the amount you pay as fees to your keynote speaker. There is need to agree on a formula to share the revenue generated from your symposium. Some speakers insist on selling their books and merchandise during conferences to supplement their fees. This may lower the amount you need to pay but it must be checked to avoid overriding your theme. Comb through the details in advance.

Speakers ignite the mood of conferences but must never be allowed to overshadow the main theme or purpose of the conference. The engagements must be negotiated without forcing your guest to get out of character or allowing him to take over the meeting and run his own agenda. All activities and engagements must be geared towards lifting the spirits of participants.




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